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Izzivi medijskega načrtovanja za ciljno skupino mladih : diplomsko delo
Libanov, Barbara (Author), Žabkar, Vesna (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/libanov2502.pdf This link opens in a new window
Language:Slovenian
Keywords:trženje, sredstva javnega obveščanja, oglas, planiranje, tržna analiza, strategija, mladina, vrednote, televizija, radio, tisk, Internet, mobilna telefonija, sponzorstvo
Work type:Undergraduate thesis (m5)
Tipology:2.11 - Undergraduate Thesis
Organization:EF - Faculty of Economics
Year:2006
Publisher:[B. Libanov]
Number of pages:45 str., 20 str. pril.
Place:Ljubljana
UDC:339.13
COBISS.SI-ID:16814310 Link is opened in a new window
Views:478
Downloads:225
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Keywords:marketing, means of public information, advertisement, planning, market analysis, strategy, youth, values, television, radio, press, Internet, mobile telephony, sponsorship

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