In my thesis, I describe the milestones in the history of the music video from its beginnings to the present. I also provide an overview of the rules and processes in music video production focusing on filmmaking techniques, important video camera settings and film editing processes. I also analyze a few music videos from two different music genres, which I further divide into two groups – Slovene and foreign music scene. The analysis is based on music videos from pop and rock genres. For the production of my own music video, I decided to implement the characteristics of rock music. Later on, I compare the results of the analysis and provide a discussion of my findings. Furthermore I provide a list of the equipment and its description delineating the characteristics of the video camera and other accessories used during the music video production in regards to their functions. The concluding part of the thesis contains a description of the filmmaking process. The thesis incorporates a description of the entire process including the idea, the location and the filmmaking, final editing and exporting processes for a local pop-rock music band known as D’ŠUPS. I provide the information on the film editing software Adobe Premiere Pro and the most essential film editing strategies used for my project. The thesis is equipped with 55 photos in order to achieve better comprehension. This thesis provides information on music video production, music video components, and, finally, filmmaking and editing techniques. In video production, there are some rules we usually follow, but if we know them well enough, we can also break them and bring our creativity and uniqueness into a music video.