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Oblikovanje trženjske strategije športne blagovne znamke FZ Forza na slovenskem trgu : magistrsko delo
ID Skerbiš, Dušan (Author), ID Čater, Barbara (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/skerbis4713.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, šport, proizvodi, blagovne znamke, strategija trženja, poslovno komuniciranje, cena, konkurenca
Work type:Master's thesis
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[D. Skerbiš]
Year:2015
Number of pages:II, 82, 23 str.
PID:20.500.12556/RUL-80594 This link opens in a new window
UDC:339.138
COBISS.SI-ID:22925542 This link opens in a new window
Publication date in RUL:01.03.2016
Views:1012
Downloads:137
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Secondary language

Language:Unknown
Title:The formulation of marketing strategy of sports brand FZ Forza on Slovenian market
Keywords:marketing, sports, products, trademarks, marketing strategy, business communication, price, competition

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