The thesis describes the promotional video from the idea to the promotional video description.
The thesis continues with the main actor in the promotional video, his abilities and characteristics. Choosing the location of the recording and suitable locations that have to be urban oriented. Next, technical procedures of importing video into the program itself and the assembly followed by post-production, where effects have been added in the video, how they have been added and which individual effects settings were used, are described. Final formats in which video can be exported, are written.