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Merjenje učinkovitosti akcije pospeševanja prodaje "Brez dvoma" : diplomsko delo
Lisjak, Monika (Author), Žabkar, Vesna (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/lisjak926.pdf This link opens in a new window
Language:Slovenian
Keywords:trženje, pospeševanje prodaje, poslovno komuniciranje, nakup, potrošnik, motiviranje, povpraševanje, ponudba, elastičnost, case study
Work type:Undergraduate thesis (m5)
Tipology:2.11 - Undergraduate Thesis
Organization:EF - Faculty of Economics
Year:2003
Publisher:[M. Lisjak]
Number of pages:45 str., 50 str. pril.
Place:Ljubljana
UDC:658.8
COBISS.SI-ID:14002918 Link is opened in a new window
Views:899
Downloads:149
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Keywords:marketing, sales promotion, business communication, purchasing, consumer, motivation, demand, supply, elasticity, case study

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