Vključevanje slovenskih ornamentov v oblikovanje embalaž kozmetičnih izdelkov

Krpič, Nuša (avtor), Vrabič Brodnjak, Urška (mentor), Beja, Boris (komentor)

Tema diplomskega dela je vključevanje slovenskih ornamentov v oblikovanje embalaže kozmetičnih izdelkov. Veliko pozornosti smo posvetili oblikovanju ornamenta, saj smo se prav vsi vsaj enkrat v življenju soočili s to našo kulturno dediščino. Analiza staroslovanske kulture in ornamentov nam je pomagala pri oblikovanju in interpretaciji ornamentov v sodobnem času. Posameznikom so pogosto na voljo krema za nočno in dnevno nego kože. Zraven teh so še na voljo različni serumi za dodatno nego oziroma izboljšanje videza kože, zato smo dodali še dve vrsti seruma. Iz te osnove smo izdelali dve različni liniji embalaže. Izdelali smo štiri sekundarne embalaže, dve za kremo in dve za serum. Vzporedno smo izdelali pet nalepk za primarno embalažo, ki vsebuje kozmetične izdelke. V nabor izdelkov smo vključili tudi čistilni gel, za katerega smo oblikovali nalepko. Za izris sekundarne embalaže smo uporabljali Adobe Illustrator, kar je bilo precej priročno, saj smo lahko hkrati pripravljali dizajn in tiskan vzorec. Končno izdelan vzorec se je nato uporabljal kot grafični element za izdelavo embalaže, iz vzorca pa smo razvili tudi logotip za izbrano kozmetično linijo. Zraven grafičnih elementov smo na kozmetično embalažo morali napisati tudi zahtevane informacije, ki jih mora vsebovati vsaka kozmetična embalaža. Izrez plašča in nalepk je potekal na avtomatskem rezalniku Kongsberg X20. Tisk dizajna embalaž in nalepk je potekal na tiskalniku Xerox Versant 280 Press. Zraven tiskanja zunanje oblike (plašča) embalaže, smo se zaradi pomembne vloge rabe in izrabe prostora odločili vsebinsko dopolniti tudi notranjost embalaže. Tako smo izdelali estetsko dovršeno embalažo za kozmetične izdelke, ki vsebuje izdelan vzorec. V diplomskem delu imamo podane vse izdelane plašče in oblikovane dizajne s podanimi razlagami.

• Jezik: Slovenski jezik
• Ključne besede: embalaža, slovenski ornament, vzorec, kozmetični izdelki, kozmetična embalaža.
• Vrsta gradiva: Diplomsko delo/naloga
• Organizacija: NTF - Naravoslovnotehniška fakulteta
• Leto izida: 2023
• PID: 20.500.12556/RUL-149052
• Datum objave v RUL: 02.09.2023

KRPIČ, Nuša, 2023, Vključevanje slovenskih ornamentov v oblikovanje embalaž kozmetičnih izdelkov [na spletu]. Diplomsko delo. [Dostopano 3 april 2025]. Pridobljeno s: https://repozitorij.uni-lj.si/IzpisGradiva.php?lang=slv&id=149052

Sekundarni jezik

• Jezik: Angleški jezik
• Naslov: Inclusion of Slovenian ornaments in design of cosmetic products packaging

Izvleček

The topic of my graduation thesis focuses on the integration of Slovenian ornaments into the design of cosmetic products packaging. The design of the ornament is of great importance here since we have all come across this form of cultural heritage at least once in our lifetime. The analysis of Old Slavic culture and ornaments has helped us design and bring ornaments into modern times. Night and day skin care creams are often available to individuals. In addition to these creams, various serums are also available for additional skincare or improving the skin's appearance, so we added two more types of serum. Based on that, we decided to produce two different packaging lines. We produced four secondary packaging, two for the cream and two for the serum. At the same time, we produced five labels for primary packaging containing cosmetic products. In addition, a cleansing gel was included in the product range, for which we produced a label. We used Adobe Illustrator to draw the secondary packaging, which was quite convenient as we could work on the design and the printed sample at the same time. The final sample then served us as a graphic element for the packaging and the sample was used to develop a logo for the chosen cosmetics line. In addition to the graphic elements, we also had to write the necessary information on the cosmetic packaging, which every cosmetic packaging must contain. The packaging nets and labels were cut with a Kongsberg X20 automatic cutter. The packaging design and labels were printed on a Xerox Versant 280 Press. In addition to printing the outer form (coat) of the packaging, we decided to add content to the inside of the packaging as well, given the vital role of space use and utilisation. This led to creating aesthetically perfected packaging for cosmetic products containing our manufactured pattern. The thesis has all the manufactured coats and designs created with explanations.

• Ključne besede: packaging, Slovenian ornament, pattern, cosmetic products, cosmetic packaging.