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Notranja komunikacija kot orodje za ustvarjanje zavezanosti blagovni znamki po združitvi podjetij : magistrsko delo
ID Snoj, Urša (Author), ID Konečnik Ruzzier, Maja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/snoj4637-B.pdf This link opens in a new window

Language:Slovenian
Keywords:podjetništvo, podjetje, združitve podjetij, blagovne znamke, premoženje, komuniciranje, kultura, raziskave
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[U. Snoj]
Year:2022
Number of pages:IV, 68, 20 str.
PID:20.500.12556/RUL-139262 This link opens in a new window
UDC:339.138
COBISS.SI-ID:114795779 This link opens in a new window
Publication date in RUL:01.11.2022
Views:1755
Downloads:50
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Secondary language

Language:English
Title:Internal communication as a tool for creating employee brand commitment after companies merger
Keywords:entrepreneurship, enterprises, mergers, brands, property, communications, culture, research

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