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Challenges of creating a digital strategy for retailers : master thesis
ID Kress, Marie (Author), ID Jaklič, Marko (Mentor) More about this mentor... This link opens in a new window, ID Tekavčič, Metka (Member of the commission for defense), ID Lahovnik, Matej (Member of the commission for defense)

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/kress4574-B.pdf This link opens in a new window

Language:English
Keywords:trade, international trade, retail trade, digitalization, information technology, online shopping, changes
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[M. Kress]
Year:2022
Number of pages:II, 55, 1 str.
PID:20.500.12556/RUL-136881 This link opens in a new window
UDC:658.8
COBISS.SI-ID:105547523 This link opens in a new window
Publication date in RUL:19.06.2022
Views:957
Downloads:54
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Secondary language

Language:Slovenian
Title:Izzivi razvoja digitalne strategije v trgovini
Keywords:trgovina, mednarodna trgovina, prodaja na drobno, digitalizacija, informacijska tehnologija, spletna trgovina, spremembe

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