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The role of online and offline channels in delivering omnichannel customer experience : master thesis
ID
Ignac, Bruna
(
Author
),
ID
Škare, Vatroslav
(
Mentor
)
More about this mentor...
,
ID
Žabkar, Vesna
(
Comentor
)
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/ignac4410-B.pdf
Image galllery
Language:
English
Keywords:
marketing
,
informatics
,
information technology
,
choice
,
satisfaction
,
research
,
analysis
Work type:
Master's thesis/paper
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[B. Ignac]
Year:
2021
Number of pages:
III, 71, 4 str.
PID:
20.500.12556/RUL-133548
UDC:
366
COBISS.SI-ID:
85726211
Publication date in RUL:
15.12.2021
Views:
579
Downloads:
30
Metadata:
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Secondary language
Language:
Slovenian
Title:
Vloga spletnih in nespletnih poti za večkanalno uporabniško izkušnjo
Keywords:
trženje
,
informatika
,
informacijska tehnologija
,
izbira
,
zadovoljstvo
,
raziskave
,
analiza
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