An idea is not enough to form a company. It is very important to study all options, namely strengths and weaknesses, before forming one. This BA thesis is presenting a business plan for a new company which imports Czech beer in Slovenia. The purpose of the thesis is to see, if this kind of business would be viable and to understand the prices of beer the company would sell in order to make a profit. It is important to understand the nature of the costs of forming the company while keeping in mind the legal procedures and costs set up by the state. It is also important to research the environment in which the business will be run and to surmise a business plan for the near future. When all data is collected, we can clearly see the ups and the downs of running this kind of company and this can serve as a basis on which to decide if forming it would make sense.
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