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Vpletenost porabnikov v blagovne znamke na družbenih omrežjih : zaključna strokovna naloga visoke poslovne šole
ID Stefančič, Luka (Author), ID Konečnik Ruzzier, Maja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/vps_diplome/stefancic1081.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, elektronsko trženje, družbena omrežja, blagovne znamke, poslovno komuniciranje, direktno trženje, raziskave, analiza
Work type:Final paper
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[L. Stefančič]
Year:2019
Number of pages:II, 21, 4 str.
PID:20.500.12556/RUL-114650 This link opens in a new window
UDC:339.138
COBISS.SI-ID:25363430 This link opens in a new window
Publication date in RUL:07.03.2020
Views:956
Downloads:66
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Secondary language

Language:English
Title:Consumers brand engagement in social media
Keywords:marketing, electronic marketing, social networks, brands, business communication, direct selling, research, analysis

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