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Vloga oglaševanja v procesu nakupa storitve mobilne telefonije : primer podjetja Telemach d.o.o.
ID Njenjić, Nataša (Author), ID Kos Koklič, Mateja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/vps_diplome/njenjic802.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, storitve, oglas, oglaševanje, vedenje potrošnikov, nakup, odločanje, case study, mobilna telefonija, raziskave, analiza
Work type:Final paper
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[N. Njenjić]
Year:2018
Number of pages:II, 27, 19 str.
PID:20.500.12556/RUL-106947 This link opens in a new window
UDC:339.138
COBISS.SI-ID:24454630 This link opens in a new window
Publication date in RUL:21.04.2019
Views:1086
Downloads:100
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Secondary language

Language:English
Title:The role of advertising in the process of purchasing mobile phone services: The case of Telemach d.o.o. company
Keywords:marketing, services, advertisement, advertising, consumer behaviour, purchasing, decision making, case study, mobile telephony, research, analysis

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