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The need for branding in Slovenian startups : team master's thesis
Žorž, Silvana (Author), Korošec, Stella (Author), Žabkar, Vesna (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/korosec2386-B.pdf This link opens in a new window
Language:English
Keywords:Slovenia, entrepreneurship, start-up, brands, valuation, marketing strategy, analysis
Work type:Master's thesis/paper (mb22)
Tipology:2.09 - Master's Thesis
Organization:EF - Faculty of Economics
Year:2016
Publisher:[S. Žorž
Number of pages:III, 88, 5 str.
UDC:339.138
COBISS.SI-ID:24324838 Link is opened in a new window
Views:252
Downloads:121
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Secondary language

Language:Slovenian
Title:Potreba po znamčenju v slovenskih zagonskih podjetjih
Keywords:Slovenija, podjetništvo, zagonsko podjetje, blagovne znamke, vrednotenje, potrošnik, strategija trženja, analiza

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