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The need for branding in Slovenian startups : team master's thesis
ID Žorž, Silvana (Author), ID Korošec, Stella (Author), ID Žabkar, Vesna (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/korosec2386-B.pdf This link opens in a new window

Language:English
Keywords:Slovenia, entrepreneurship, start-up, brands, valuation, marketing strategy, analysis
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[S. Žorž
Year:2016
Number of pages:III, 88, 5 str.
PID:20.500.12556/RUL-99738 This link opens in a new window
UDC:339.138
COBISS.SI-ID:24324838 This link opens in a new window
Publication date in RUL:13.02.2018
Views:1188
Downloads:227
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Secondary language

Language:Slovenian
Title:Potreba po znamčenju v slovenskih zagonskih podjetjih
Keywords:Slovenija, podjetništvo, zagonsko podjetje, blagovne znamke, vrednotenje, potrošnik, strategija trženja, analiza

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