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Trženje kot izziv v nepridobitnih organizacijah - primer Društva Sladki nasmehi : diplomsko delo
ID
Pahor, Urška
(
Author
),
ID
Bajde, Domen
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/u_diplome/pahor14775.pdf
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Language:
Slovenian
Keywords:
neprofitne organizacije
,
trženje
,
planiranje
,
strategija trženja
,
pozicioniranje proizvoda
,
poslovno komuniciranje
,
direktno trženje
,
elektronsko trženje
,
case study
,
pekarstvo
Work type:
Undergraduate thesis
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[U. Pahor]
Year:
2016
Number of pages:
II, 47, 17 str.
PID:
20.500.12556/RUL-96149
UDC:
33339.138
COBISS.SI-ID:
23602662
Publication date in RUL:
27.09.2017
Views:
15859
Downloads:
297
Metadata:
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:
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Secondary language
Language:
English
Title:
The challenge of marketing in nonprofit organizations: The case of ˝Sladki nasmehi˝
Keywords:
non-profit organizations
,
marketing
,
planning
,
marketing strategy
,
positioning
,
business communication
,
direct selling
,
electronic marketing
,
case study
,
bakery
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