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Diverzifikacija trženjskega spleta Term Čatež na nemškem in tržiščih bivše Jugoslavije : diplomsko delo
ID Starc, Danijel (Author), ID Bratec, Miha (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/starc14917.pdf This link opens in a new window

Language:Slovenian
Keywords:Slovenija, turizem, zdravilišča, podjetje, Terme Čatež, trženje, poslovno komuniciranje, oglas, direktno trženje, analiza
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[D. Starc]
Year:2016
Number of pages:III, 43 str.
PID:20.500.12556/RUL-96095 This link opens in a new window
UDC:339.138
COBISS.SI-ID:24041702 This link opens in a new window
Publication date in RUL:27.09.2017
Views:1134
Downloads:223
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Secondary language

Language:English
Title:Marketing mix diversification of Terme Čatež on the german and ex-yuguslav markets
Keywords:Slovenia, tourism, health resorts, enterprises, Terme Čatež, marketing, business communication, advertisement, direct selling, analysis

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