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Vpliv podobe vrhunskega športnika na blagovno znamko : magistrsko delo
ID Škorc, Nataša (Author), ID Zalaznik, Maja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/skorc2745.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, blagovne znamke, šport, športne igre, poslovno komuniciranje, sponzorstvo, case study
Work type:Master's thesis
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[N. Škorc]
Year:2005
Number of pages:90 str., I str. pril.
PID:20.500.12556/RUL-8622 This link opens in a new window
UDC:339.13
COBISS.SI-ID:15964646 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1263
Downloads:228
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Keywords:marketing, trademarks, sports, sports games, business communication, sponsorship, case study

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