Your browser does not allow JavaScript!
JavaScript is necessary for the proper functioning of this website. Please enable JavaScript or use a modern browser.
Open Science Slovenia
Open Science
DiKUL
slv
|
eng
Search
Browse
New in RUL
About RUL
In numbers
Help
Sign in
Vpliv umeščanja blagovnih znamk v filme na premoženje blagovnih znamk : magistrsko delo
ID
Kraševec, Eva
(
Author
),
ID
Konečnik Ruzzier, Maja
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/krasevec1956-B.pdf
Image galllery
Language:
Slovenian
Keywords:
trženje
,
poslovno komuniciranje
,
blagovne znamke
,
premoženje
,
vrednost
,
film
,
raziskave
,
analiza
Work type:
Master's thesis/paper
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[E. Kraševec]
Year:
2015
Number of pages:
III, 67, 41 str.
PID:
20.500.12556/RUL-80608
UDC:
339.138
COBISS.SI-ID:
22933734
Publication date in RUL:
01.03.2016
Views:
1503
Downloads:
213
Metadata:
Cite this work
Plain text
BibTeX
EndNote XML
EndNote/Refer
RIS
ABNT
ACM Ref
AMA
APA
Chicago 17th Author-Date
Harvard
IEEE
ISO 690
MLA
Vancouver
:
Copy citation
Share:
Secondary language
Language:
Unknown
Title:
The influence of product placement in movies on brand equity
Keywords:
marketing
,
business communication
,
trademarks
,
property
,
value
,
film
,
research
,
analysis
Similar documents
Similar works from RUL:
Similar works from other Slovenian collections:
Back