Consumer ethnocentrism and its effects on the French buying behaviour : master's thesis

Consumer ethnocentrism and its effects on the French buying behaviour : master's thesis
ID Frančič, Eva (Author), ID Vida, Irena (Mentor) More about this mentor... This link opens in a new window

URL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/francic1720-B.pdf This link opens in a new window

Language:	English
Keywords:	Francija, trženje, etnocentrizem, medkulturno delovanje, vedenje potrošnikov, research, analiza, France, marketing, ethnocentrism, cross-cultural activities, consumer behaviour, raziskave, analysis
Work type:	Master's thesis/paper
Typology:	2.09 - Master's Thesis
Organization:	EF - School of Economics and Business
Place of publishing:	Ljubljana
Publisher:	[E. Frančič]
Year:	2015
Number of pages:	II, 60, 11 str.
PID:	20.500.12556/RUL-80406
UDC:	366
COBISS.SI-ID:	22674662
Publication date in RUL:	01.03.2016
Views:	1519
Downloads:	254
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Secondary language

Language:	Unknown
Title:	Etnocentrizem porabnikov in njegovi vplivi na nakupno vedenje Francozov

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