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Analiza spletnih kuponskih popustov na primeru slovenskih gostinskih podjetij : magistrsko delo
ID Harej, Marjana (Author), ID Knežević Cvelbar, Ljubica (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/harej1349-B.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, elektronsko trženje, gostinstvo, pospeševanje, pospeševanje prodaje, strategija trženja, kvaliteta, primeri, ankete, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[M. Harej]
Year:2014
Number of pages:IV, 75, 5 str.
PID:20.500.12556/RUL-70378 This link opens in a new window
UDC:339.13
COBISS.SI-ID:22263270 This link opens in a new window
Publication date in RUL:10.07.2015
Views:1318
Downloads:192
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Secondary language

Language:Unknown
Title:An analysis of online discount coupons within Slovenian hospitality firms
Keywords:marketing, electronic marketing, catering, promotion, sales promotion, marketing strategy, quality, cases, questionnaires, analysis

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