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Analiza spletnih kuponskih popustov na primeru slovenskih gostinskih podjetij : magistrsko delo
ID
Harej, Marjana
(
Author
),
ID
Knežević Cvelbar, Ljubica
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/harej1349-B.pdf
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Language:
Slovenian
Keywords:
trženje
,
elektronsko trženje
,
gostinstvo
,
pospeševanje
,
pospeševanje prodaje
,
strategija trženja
,
kvaliteta
,
primeri
,
ankete
,
analiza
Work type:
Master's thesis/paper
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[M. Harej]
Year:
2014
Number of pages:
IV, 75, 5 str.
PID:
20.500.12556/RUL-70378
UDC:
339.13
COBISS.SI-ID:
22263270
Publication date in RUL:
10.07.2015
Views:
1313
Downloads:
192
Metadata:
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Secondary language
Language:
Unknown
Title:
An analysis of online discount coupons within Slovenian hospitality firms
Keywords:
marketing
,
electronic marketing
,
catering
,
promotion
,
sales promotion
,
marketing strategy
,
quality
,
cases
,
questionnaires
,
analysis
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