Your browser does not allow JavaScript!
JavaScript is necessary for the proper functioning of this website. Please enable JavaScript or use a modern browser.
Open Science Slovenia
Open Science
DiKUL
slv
|
eng
Search
Browse
New in RUL
About RUL
In numbers
Help
Sign in
Marketinške implikacije ekonomskih teorij rasti podjetja
ID
Lah, Marko
(
Author
)
URL - Presentation file, Visit
http://www.dlib.si/details/URN:NBN:SI:DOC-GION0ZUM
Image galllery
Abstract
The marketing implications of the economic paradigms of the growth of the firm are characterised from the basic distinction between the function of the marketing in the firm. It can be seen as a tool in the business policy of the firm or as a strategy (strategic marketing).
Language:
Slovenian
Keywords:
podjetja
,
strategija
,
poslovanje
,
planiranje
,
ekonomske teorije
Work type:
Not categorized
Typology:
1.01 - Original Scientific Article
Organization:
FDV - Faculty of Social Sciences
Publisher:
Marketing magazin
Year:
1998
Number of pages:
Str. 9-15
Numbering:
Let. 2, št. 3
PID:
20.500.12556/RUL-64746
UDC:
65.012:330.8
ISSN on article:
1408-1652
COBISS.SI-ID:
99314944
Publication date in RUL:
10.07.2015
Views:
1297
Downloads:
98
Metadata:
Cite this work
Plain text
BibTeX
EndNote XML
EndNote/Refer
RIS
ABNT
ACM Ref
AMA
APA
Chicago 17th Author-Date
Harvard
IEEE
ISO 690
MLA
Vancouver
:
Copy citation
Share:
Record is a part of a journal
Title:
Akademija MM
Shortened title:
Akad. MM
Publisher:
Marketing magazin
ISSN:
1408-1652
COBISS.SI-ID:
65123840
Secondary language
Language:
Unknown
Keywords:
enterprise
,
strategy
,
business
,
planning
,
economic theory
Similar documents
Similar works from RUL:
Similar works from other Slovenian collections:
Back