Predlog strategije trženja Mladinskega hotela v Slovenj Gradcu glede na življenjski cikel proizvoda : magistrsko delo

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Predlog strategije trženja Mladinskega hotela v Slovenj Gradcu glede na življenjski cikel proizvoda : magistrsko delo
ID Žunec, Katja (Author), ID Konečnik Ruzzier, Maja (Mentor) More about this mentor... This link opens in a new window

URL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/zunec1159-B.pdf This link opens in a new window

Language:	Slovenian
Keywords:	turizem, hotelirstvo, mladina, trženje, poslovno komuniciranje, strategija trženja, življenjski ciklus, raziskave, analiza
Work type:	Master's thesis/paper
Typology:	2.09 - Master's Thesis
Organization:	EF - School of Economics and Business
Place of publishing:	Ljubljana
Publisher:	[K. Žunec]
Year:	2013
Number of pages:	II, 72, 16 str.
PID:	20.500.12556/RUL-28546
UDC:	339.138
COBISS.SI-ID:	21871590
Publication date in RUL:	11.07.2014
Views:	2511
Downloads:	233
Metadata:
:	ŽUNEC, Katja, 2013, Predlog strategije trženja Mladinskega hotela v Slovenj Gradcu glede na življenjski cikel proizvoda : magistrsko delo [online]. Master’s thesis. Ljubljana : K. Žunec. [Accessed 25 April 2025]. Retrieved from: http://www.cek.ef.uni-lj.si/magister/zunec1159-B.pdf Copy citation
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Language:	Unknown
Keywords:	tourism, hotel industry, youth, marketing, business communication, marketing strategy, life cycle, research, analysis