Etičnost oglaševanja v panogi estetske kirurgije

Babič Ajazaj, Asja (author), Rejc Buhovac, Adriana (mentor), Žabkar, Vesna (comentor), Došenović Bonča, Petra (member of the commission for defense)

• Language: Slovenian
• Keywords: trženje, elektronsko trženje, družbena omrežja, zdravstvo, estetika, etika
• Work type: Master's thesis/paper
• Typology: 2.09 - Master's Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: A. Babič Ajazaj
• Year: 2026
• Number of pages: 1 spletni vir (1 datoteka PDF (IV, 74, 7 str.)
• PID: 20.500.12556/RUL-181580
• UDC: 659.1
• COBISS.SI-ID: 270652675
• Publication date in RUL: 10.04.2026

Secondary language

• Language: English
• Title: The ethics of advertising in the cosmetic surgery industry
• Keywords: marketing, electronic marketing, social networks, health services, esthetics, ethics