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Razlogi za zmanjševanje potrošnje med slovenskimi porabniki : magistrsko delo
ID Kadič, Klara (Author), ID Culiberg, Barbara (Mentor) More about this mentor... This link opens in a new window, ID Vida, Irena (Member of the commission for defense), ID Žabkar, Vesna (Member of the commission for defense)

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Language:Slovenian
Keywords:trženje, potrošništvo, vedenje potrošnikov, trajnostni razvoj, etika, blagovne znamke, raziskave, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:K. Kadič
Year:2025
Number of pages:1 spletni vir (1 datoteka PDF (IV, 54, 17 str.)
PID:20.500.12556/RUL-177109 This link opens in a new window
UDC:366
COBISS.SI-ID:258460675 This link opens in a new window
Publication date in RUL:16.12.2025
Views:308
Downloads:68
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Secondary language

Language:English
Title:Reasons for the decrease in consumption of Slovenian consumers
Keywords:marketing, consumerism, consumer behaviour, sustainable development, ethics, brands, research, analysis

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