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Komuniciranje družbene odgovornosti živilskih trgovcev : diplomsko delo
ID Legiša, Mojca (Author), ID Podnar, Klement (Mentor) More about this mentor... This link opens in a new window

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Abstract
Družbena odgovornost podjetja pomeni hkratno uresničevanje štirih dimenzij družbene odgovornosti na podlagi pričakovanj družbe do podjetja. Pričakovanja družbe so temeljno izhodišče za družbeno odgovornost podjetij. Orodja družbene odgovornosti so aktivnosti podjetja, ki prispevajo k boljši družbi. Komuniciranje družbene odgovornosti je pomembno, razkrivanje resničnih in relevantnih podatkov o tem pa koristi vsem deležnikom, podjetjem in širši družbi. Komuniciranje družbene odgovornosti podjetja lahko poteka kot enosmerni ali dvosmerni proces. Poročanje o družbeni odgovornosti je lahko obvezno, prostovoljno ali spodbujeno. Namen te naloge je raziskati, kako se na področju poročanja o družbeni odgovornosti obnašajo največji živilski trgovci v Sloveniji. Do odgovorov na raziskovalno vprašanje sem prišla s sistematično razvrstitvijo vsebin poročanja o družbeni odgovornosti podjetij in kvantitativno analizo pridobljenih podatkov. Analiza poročanja o družbeni odgovornosti živilskih trgovcev v Sloveniji je pokazala, da obstajajo precejšnje razlike v količini, kakovosti in zavzetosti poročanja o družbeni odgovornosti podjetja. Naloga potrjuje izsledke raziskav glede prevladujočega poročanja na temo odnosa do okolja in do zaposlenih.

Language:Slovenian
Keywords:družbena odgovornost podjetja, orodja družbene odgovornosti, komuniciranje družbene odgovornosti, poročanje o družbeni odgovornosti, deležniki
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:FDV - Faculty of Social Sciences
Place of publishing:Ljubljana
Publisher:M. Legiša
Year:2024
Number of pages:1 spletni vir (1 datoteka PDF (39 str.))
PID:20.500.12556/RUL-161895 This link opens in a new window
UDC:005.35:339.372.84(497.4)(043.2)
COBISS.SI-ID:209901059 This link opens in a new window
Publication date in RUL:15.09.2024
Views:110
Downloads:27
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Secondary language

Language:English
Title:Food retailers' corporate social responsibility communication
Abstract:
Corporate social responsibility means the simultaneous realization of four dimensions of social responsibility, based on society's expectations of a company. Society's expectations are the fundamental starting point for corporate social responsibility. Social responsibility tools are company activities that contribute to the betterment of society. Communicating social responsibility is important, and disclosing true and relevant data about it benefits all stakeholders, companies and society at large. Communicating corporate social responsibility can be a one-way or two-way process. Social responsibility reporting can be mandatory, voluntary or solicited. The aim of this assignment was to investigate how Slovenia's largest food retailers manage the area of social responsibility reporting. I arrived at answers to the research question by systematically classifying the contents of corporate social responsibility reporting and through a quantitative analysis of the obtained data. The analysis of social responsibility reporting by food retailers in Slovenia shows that there are significant differences in corporate social responsibility reporting in terms of quantity, quality and commitment. The assignment confirms the findings of the research regarding the dominant reporting on the topic of the environment and employees.

Keywords:corporate social responsibility, corporate social responsibility tools, social responsibility communication, corporate social responsibility report, stakeholders

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