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Analiza percepcije kupcev avtomobilskih znamk različnega porekla : zaključna strokovna naloga visoke poslovne šole
ID Kuduzović, Nino (Author), ID Pfajfar, Gregor (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/vps_diplome/kuduzovic198.pdf This link opens in a new window

Language:Slovenian
Keywords:vedenje potrošnikov, nakup, odločanje, avtomobili, blagovne znamke, poreklo blaga, pozicioniranje proizvoda, raziskave, analiza
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[N. Kuduzović]
Year:2011
PID:20.500.12556/RUL-15539 This link opens in a new window
UDC:339.138
COBISS.SI-ID:20325094 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1523
Downloads:246
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Language:Unknown
Keywords:consumer behaviour, purchasing, decision making, cars, trademarks, country of origin, positioning, research, analysis

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