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Kompatibilnost oglaševanja in kredibilnosti slavne osebnosti : zaključna strokovna naloga visoke poslovne šole
ID Franić, Sanja (Author), ID Pfajfar, Gregor (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/vps_diplome/franic200.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, osebnost, oglas, vedenje potrošnikov, efektivnost, kultura, raziskave, analiza
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[S. Franić]
Year:2011
PID:20.500.12556/RUL-15524 This link opens in a new window
UDC:659.1
COBISS.SI-ID:20321510 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1657
Downloads:220
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Keywords:marketing, personality, advertisement, consumer behaviour, efficiency, culture, research, analysis

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