Virtual Reality (VR) tools offer new opportunities for visualising 3D models, which could enhance the technical understanding of those involved in the development process and enable them to identify design errors more easily and swiftly. As part of the thesis, we conducted a review of the current state of the art of the employment of VR tools in the design and development process. Our findings indicate that VR is currently used in only 15% of all development activities. However, with the appropriate adaptation of VR development methods and technology, its applicability could be extended to 74% in the future. We proceeded to examine whether VR tools could also be used to showcase product placement in a spatial context. For this purpose, we developed a VR application in Unreal Engine. We found that the success of the presentation was dependent on the degree of realism of the virtual environment and the intuitive use of the application. While developing the VR application, we identified two limitations of VR tools. The first is the inability to import relations between 3D model components into Unreal Engine. The second is the difficult real-time graphical rendering due to the excessive complexity of 3D models.
|