The aim of our master's thesis was to optimize the space and workflow of the Unicasting casting agency in order to ensure better quality of photographs and video footage for clients, more efficient company operations, and greater employee satisfaction. We observed and described the company's work process to define our goals. Our optimization began with using the 5S method to organize the casting area, allowing for easier work and creating a more pleasant environment for employees and candidates. We then unified the tools used for work and communication among employees using Google tools, which proved to be the most cost-effective and functional solution. In the last part of the research, we improved the quality of photographs and videos taken during casting by optimizing the lighting of the Unicasting audition room. We used the set.a.light 3D program to help us find solutions while considering many spatial and functional limitations. Despite this, we achieved good enough results to equalize the final appearance of the photos taken with or without addition of natural light. Due to the higher quality of the footage, we simplified the process of processing and distributing casting material. We carried out the optimization within the given financial framework by gradually introducing thoughtful changes. We also considered the experience and abilities of the employees, to whom we passed on the newly acquired knowledge at the end of the project.
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