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University education branding : the case of University of Novi Sad, Faculty of Science
ID
Krklješ, Olivera
(
Author
),
ID
Žabkar, Vesna
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/krkljes523-B.pdf
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Language:
English
Keywords:
visoko šolstvo
,
univerze
,
trženje
,
blagovne znamke
,
družba
,
tržna analiza
,
case study
Work type:
Master's thesis/paper
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[O. Krklješ]
Year:
2011
Number of pages:
III, 91, 17 str.
PID:
20.500.12556/RUL-15059
UDC:
378
COBISS.SI-ID:
19953638
Publication date in RUL:
11.07.2014
Views:
1165
Downloads:
456
Metadata:
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:
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Secondary language
Language:
Unknown
Keywords:
university education
,
universities
,
marketing
,
trademarks
,
society
,
market analysis
,
case study
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