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Vpliv barv v izložbah na nakupno vedenje študentov : diplomsko delo
ID
Logar, Špela
(
Author
),
ID
Ograjenšek, Irena
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/u_diplome/logar4406.pdf
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Language:
Slovenian
Keywords:
trženje
,
nakup
,
odločanje
,
vedenje potrošnikov
,
psihologija potrošnika
,
osebnost
Work type:
Undergraduate thesis
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[Š. Logar]
Year:
2010
Number of pages:
IV, 46, 43 str.
PID:
20.500.12556/RUL-14987
UDC:
658.8
COBISS.SI-ID:
19922918
Publication date in RUL:
11.07.2014
Views:
1786
Downloads:
259
Metadata:
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:
LOGAR, Špela, 2010,
Vpliv barv v izložbah na nakupno vedenje študentov : diplomsko delo
[online]. Bachelor’s thesis. Ljubljana : Š. Logar. [Accessed 25 April 2025]. Retrieved from: http://www.cek.ef.uni-lj.si/u_diplome/logar4406.pdf
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Secondary language
Language:
Unknown
Keywords:
marketing
,
purchasing
,
decision making
,
consumer behaviour
,
consumer psychology
,
personality
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