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Komuniciranje in vpliv družbene odgovornosti podjetij na porabnike : primer projekta re.misli na Ekonomski fakulteti
ID
Bertoncelj, Anja
(
Author
),
ID
Žabkar, Vesna
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/UPES/bertoncelj681.pdf
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Language:
Slovenian
Keywords:
podjetje
,
družbena odgovornost
,
trženje
,
komuniciranje
,
potrošnik
,
raziskave
,
analiza
,
case study
,
Simobil
,
Ekonomska fakulteta
Work type:
Bachelor thesis/paper
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[A. Bertoncelj]
Year:
2010
Number of pages:
II, 32, 13 str.
PID:
20.500.12556/RUL-14806
UDC:
658
COBISS.SI-ID:
19813094
Publication date in RUL:
11.07.2014
Views:
1175
Downloads:
224
Metadata:
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Secondary language
Language:
Unknown
Keywords:
enterprises
,
social responsibility
,
marketing
,
communications
,
consumer
,
research
,
analysis
,
case study
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