An analysis of digital marketing options for customized products : the case of Kidling : master's thesis

Kolevska, Bonita (author), Trkman, Peter (mentor)

• Language: English
• Keywords: trženje, elektronsko trženje, spletna trgovina, proizvodi, case study, raziskave, analiza, izboljšave
• Work type: Master's thesis/paper
• Typology: 2.09 - Master's Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [B. Kolevska]
• Year: 2022
• Number of pages: II, 63, 18 str.
• PID: 20.500.12556/RUL-145518
• UDC: 339.138
• COBISS.SI-ID: 149248771
• Publication date in RUL: 01.05.2023

Secondary language

• Language: Slovenian
• Title: Analiza možnosti za digitalno trženje prilagojenih izdelkov : primer Kidling
• Keywords: marketing, electronic marketing, online shopping, products, case study, research, analysis, improvements