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Uporaba dizajnerskega razmišljanja pri prenovi blagovne znamke : magistrsko delo
ID Čop, Niki (Author), ID Svetina Nabergoj, Anja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/cop4536-B.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, blagovne znamke, spremembe, dizajnersko razmišljanje, inovativnost, raziskave, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[N. Čop]
Year:2022
Number of pages:IV, 67, 1 str.
PID:20.500.12556/RUL-136823 This link opens in a new window
UDC:339.138
COBISS.SI-ID:99244803 This link opens in a new window
Publication date in RUL:19.06.2022
Views:625
Downloads:51
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Secondary language

Language:English
Title:Using design thinking to redesign a brand
Keywords:marketing, brands, changes, design thinking, innovativeness, research, analysis

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