Contemporary globalization processes are causing more and more damage to the environment and human health, therefore, future development should be geared towards sustainability. At the same time, importance should be placed on nature protection, the main goal of which is its conservation. The Goričko Nature Park was established in 2003 due to widespread diverse plant and animal species, habitats and rich cultural heritage. Since human activity in protected areas is restricted, obstacles to development are often at the forefront of issues. In the master's thesis, we explored the attitude of the inhabitants of the Goričko Nature Park towards nature protection in general and especially towards the protected area in which they live. By using questionnaires, the attitudes of individual age and educational groups towards contemporary environmental problems, nature protection, and the nature park were investigated. We examined whether the local population has a more positive attitude towards nature protection in general or towards the nature park. The identity of space and man is changing under the influence of globalization processes, hence, we explored how the population is presently connected with their place and region. The impact of the Goričko Nature Park from the social, environmental and economic points of view was also evaluated. Guidelines and suggestions for further development of the area were formulated from the answers provided by the respondents.
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