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Tržno komuniciranje korporativne blagovne znamke Volkswagen v lokalnem okolju na primeru Slovenije : diplomsko delo
ID Veselica, Mateja (Author), ID Rašković, Matevž (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/veselica3699.pdf This link opens in a new window

Language:Slovenian
Keywords:Slovenija, trženje, blagovne znamke, poslovno komuniciranje, pospeševanje prodaje, direktno trženje, oglas, organizacija
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[M. Veselica]
Year:2009
Number of pages:II, 45 str., 12 str. pril.
PID:20.500.12556/RUL-13320 This link opens in a new window
UDC:339.138
COBISS.SI-ID:18380262 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1473
Downloads:337
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Language:Unknown
Keywords:Slovenia, marketing, trademarks, business communication, sales promotion, direct selling, advertisement, organization

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