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Razvoj blagovne znamke M SORA : magistrsko delo
ID Rupnik, Jerneja (Author), ID Zalaznik, Maja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/rupnik3510.pdf This link opens in a new window

Language:Slovenian
Keywords:Slovenija, pohištvena industrija, industrijsko podjetje, M Sora, blagovne znamke, potrošnik, zadovoljstvo, lojalnost, raziskave, analiza
Work type:Master's thesis
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[J. Rupnik]
Year:2008
Number of pages:85 str., 11 str. pril.
PID:20.500.12556/RUL-12555 This link opens in a new window
UDC:339.138
COBISS.SI-ID:17698278 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1672
Downloads:261
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Secondary language

Language:Unknown
Keywords:Slovenia, furniture industry, industrial enterprises, M Sora, trademarks, consumer, satisfaction, loyalty, research, analysis

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