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Družbena omrežja kot orodje dobrodelnih aktivacij : primer izbranega sponzorja
ID
Bukovnik, Maja
(
Author
),
ID
Zalaznik, Maja
(
Mentor
)
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URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/bukovnik3901-B.pdf
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Language:
Slovenian
Keywords:
podjetje
,
družbena odgovornost
,
sponzorstvo
,
trženje
,
družbena omrežja
,
raziskave
,
analiza
,
primeri
,
Gorenje
Work type:
Master's thesis/paper
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[M. Bukovnik]
Year:
2020
Number of pages:
II, 63, 35 str.
PID:
20.500.12556/RUL-122844
UDC:
339.138
COBISS.SI-ID:
27915779
Publication date in RUL:
15.12.2020
Views:
1090
Downloads:
62
Metadata:
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Secondary language
Language:
English
Title:
Social networks as a tool of charitable activations: the case of a selected sponsor
Keywords:
enterprises
,
social responsibility
,
sponsorship
,
marketing
,
social networks
,
research
,
analysis
,
cases
,
Gorenje
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