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Družbena omrežja kot orodje dobrodelnih aktivacij : primer izbranega sponzorja
ID Bukovnik, Maja (Author), ID Zalaznik, Maja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/bukovnik3901-B.pdf This link opens in a new window

Language:Slovenian
Keywords:podjetje, družbena odgovornost, sponzorstvo, trženje, družbena omrežja, raziskave, analiza, primeri, Gorenje
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[M. Bukovnik]
Year:2020
Number of pages:II, 63, 35 str.
PID:20.500.12556/RUL-122844 This link opens in a new window
UDC:339.138
COBISS.SI-ID:27915779 This link opens in a new window
Publication date in RUL:15.12.2020
Views:793
Downloads:46
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Secondary language

Language:English
Title:Social networks as a tool of charitable activations: the case of a selected sponsor
Keywords:enterprises, social responsibility, sponsorship, marketing, social networks, research, analysis, cases, Gorenje

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