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Adjusting hotel marketing communication to millennials : master's thesis
ID Leščanec, Nina (Author), ID Knežević Cvelbar, Ljubica (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/lescanec3651-B.pdf This link opens in a new window

Language:English
Keywords:tourism, youth, holidays, hotel industry, marketing, business communication, social networks, research, analysis
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[N. Leščanec]
Year:2019
Number of pages:IV, 65, 7 str.
PID:20.500.12556/RUL-114674 This link opens in a new window
UDC:338.48
COBISS.SI-ID:25554918 This link opens in a new window
Publication date in RUL:07.03.2020
Views:1595
Downloads:131
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Secondary language

Language:Slovenian
Keywords:turizem, mladina, počitnice, hotelirstvo, trženje, poslovno komuniciranje, družbena omrežja, internet, raziskave, analiza

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