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Vloga oglaševanja z veleplakati v procesu zaznavanja voznikov avtomobilov : zaključna strokovna naloga visoke poslovne šole
ID
Sitar, Maruša
(
Author
),
ID
Kos Koklič, Mateja
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/vps_diplome/sitar1002.pdf
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Language:
Slovenian
Keywords:
trženje
,
oglaševanje
,
oglas
,
cestni promet
,
psihologija
,
raziskave
,
analiza
Work type:
Final paper
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[M. Sitar]
Year:
2019
Number of pages:
II, 25, 12 str.
PID:
20.500.12556/RUL-114568
UDC:
659.1
COBISS.SI-ID:
25235686
Publication date in RUL:
07.03.2020
Views:
917
Downloads:
113
Metadata:
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:
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Secondary language
Language:
English
Title:
The role of advertising with billboards in the perception process of car drivers
Keywords:
marketing
,
advertising
,
advertisement
,
road traffic
,
psychology
,
research
,
analysis
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