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Posebnosti trženjskega komuniciranja v panogi informacijske tehnologije : magistrsko delo
ID
Hus, Katja
(
Author
),
ID
Čater, Barbara
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/hus3472-B.pdf
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Language:
Slovenian
Keywords:
trženje
,
medorganizacijsko trženje
,
poslovno komuniciranje
,
case study
,
informacijska tehnologija
,
podjetje
,
Comtron
Work type:
Master's thesis/paper
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[K. Hus]
Year:
2019
Number of pages:
IV, 68, 16 str.
PID:
20.500.12556/RUL-113612
UDC:
659.1
COBISS.SI-ID:
25304550
Publication date in RUL:
06.02.2020
Views:
928
Downloads:
67
Metadata:
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Secondary language
Language:
English
Title:
Marketing communications particularities in the information technology industry
Keywords:
marketing
,
intercompany marketing
,
business communication
,
case study
,
information technology
,
enterprises
,
Comtron
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