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Posebnosti trženjskega komuniciranja v panogi informacijske tehnologije : magistrsko delo
ID Hus, Katja (Author), ID Čater, Barbara (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/hus3472-B.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, medorganizacijsko trženje, poslovno komuniciranje, case study, informacijska tehnologija, podjetje, Comtron
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[K. Hus]
Year:2019
Number of pages:IV, 68, 16 str.
PID:20.500.12556/RUL-113612 This link opens in a new window
UDC:659.1
COBISS.SI-ID:25304550 This link opens in a new window
Publication date in RUL:06.02.2020
Views:1046
Downloads:84
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Secondary language

Language:English
Title:Marketing communications particularities in the information technology industry
Keywords:marketing, intercompany marketing, business communication, case study, information technology, enterprises, Comtron

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