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Proces razvoja nove bančne storitve (primer plačilne poslovne debetne kartice) : magistrsko delo
Kepic, Mateja (Author), Rojšek, Iča (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/kepic3186.pdf This link opens in a new window
Language:Slovenian
Keywords:bančništvo, banke, storitve, novi proizvodi, razvoj, plačilni instrumenti, marketing mix
Work type:Master's thesis (m2)
Tipology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Year:2007
Publisher:[M. Kepic]
Number of pages:89 str., 54 str. pril.
Place:Ljubljana
UDC:339.138
COBISS.SI-ID:16964070 This link opens in a new window
Views:717
Downloads:150
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Language:Unknown
Keywords:banking, banks, services, new products, development, instruments of payment, marketing mix

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