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Vrednotenje korporacijskih blagovnih znamk na primeru slovenskih podjetij : magistrsko delo
ID
Lenart, Andreja
(
Author
),
ID
Žabkar, Vesna
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/lenart3150.pdf
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Language:
Slovenian
Keywords:
korporacije
,
trženje
,
blagovne znamke
,
vrednotenje
,
premoženje
,
računovodstvo
,
modeli
,
case study
,
Nemčija
,
Slovenija
Work type:
Master's thesis
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[A. Lenart]
Year:
2006
Number of pages:
99 str., 66 str. pril.
PID:
20.500.12556/RUL-11017
UDC:
339.138
COBISS.SI-ID:
16872422
Publication date in RUL:
11.07.2014
Views:
1025
Downloads:
361
Metadata:
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Secondary language
Language:
Unknown
Keywords:
corporations
,
marketing
,
trademarks
,
valuation
,
property
,
accounting
,
models
,
case study
,
Germany
,
Slovenia
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