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Odnos študentov do akcijskih nakupov : primer Merkurjeve akcije Status za popust
ID
Hvala, Petra
(
Author
),
ID
Ograjenšek, Irena
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/u_diplome/hvala2507.pdf
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Language:
Slovenian
Keywords:
trženje
,
poslovno komuniciranje
,
potrošnik
,
oglas
,
promocija
,
case study
,
trgovinsko podjetje
,
Merkur
,
študenti
,
raziskave
,
analiza
Work type:
Undergraduate thesis
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[P. Hvala]
Year:
2006
Number of pages:
47 str., 52 str. pril.
PID:
20.500.12556/RUL-10935
UDC:
658.8
COBISS.SI-ID:
16831718
Publication date in RUL:
11.07.2014
Views:
1418
Downloads:
189
Metadata:
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:
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Secondary language
Language:
Unknown
Keywords:
marketing
,
business communication
,
consumer
,
advertisement
,
promotion
,
case study
,
commercial enterprise
,
Merkur
,
students
,
research
,
analysis
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