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Zaznave trženjskega komuniciranja prek profilov mikro-slavnih osebnosti med mladimi uporabniki instagrama v Sloveniji : magistrsko delo
ID
Mujakić, Ines
(
Author
),
ID
Žabkar, Vesna
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/mujakic3176-B.pdf
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Language:
Slovenian
Keywords:
Slovenija
,
družbena omrežja
,
Instagram
,
osebnost
,
trženje
,
poslovno komuniciranje
,
mladina
,
raziskave
,
analiza
Work type:
Master's thesis/paper
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[I. Mujakić]
Year:
2018
Number of pages:
III, 50, 16 str.
PID:
20.500.12556/RUL-107135
UDC:
339.138
COBISS.SI-ID:
24776934
Publication date in RUL:
20.04.2019
Views:
1256
Downloads:
104
Metadata:
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:
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Secondary language
Language:
English
Title:
Discerning marketing communication via microcelebrity profiles among young instagram users in Slovenia
Keywords:
Slovenia
,
social networks
,
Instagram
,
personality
,
marketing
,
business communication
,
youth
,
research
,
analysis
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