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Razvoj blagovne znamke Lili in Bine : diplomsko delo
ID Jesenko, Mateja (Author), ID Ograjenšek, Irena (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/jesenko14599.pdf This link opens in a new window

Language:Slovenian
Keywords:Slovenija, osnovno šolstvo, založništvo, učbeniki, blagovne znamke, trženje, vedenje potrošnikov, zadovoljstvo, izboljšave, uspeh
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[M. Jesenko]
Year:2016
Number of pages:II, 45, 21 str.
PID:20.500.12556/RUL-106655 This link opens in a new window
UDC:339.138
COBISS.SI-ID:23960038 This link opens in a new window
Publication date in RUL:21.04.2019
Views:869
Downloads:133
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Secondary language

Language:English
Title:Development of the "Lili and Bine" brand
Keywords:Slovenia, elementary school, publishing, text-books, brands, marketing, consumer behaviour, satisfaction, improvements, success

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