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Odnos mladih do modne blagovne znamke Zara : zaključna strokovna naloga visoke poslovne šole
ID
Levstik, Eva
(
Author
),
ID
Kos Koklič, Mateja
(
Mentor
)
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URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/vps_diplome/levstik688.pdf
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Language:
Slovenian
Keywords:
trženje
,
tekstilna industrija
,
blagovne znamke
,
Zara
,
vedenje potrošnikov
,
mladina
,
analiza
Work type:
Final paper
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[E. Levstik]
Year:
2017
Number of pages:
II, 26, 14 str.
PID:
20.500.12556/RUL-100987
UDC:
339.138
COBISS.SI-ID:
24112614
Publication date in RUL:
01.05.2018
Views:
1681
Downloads:
168
Metadata:
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Secondary language
Language:
English
Title:
Attitudes of the youth toward the Zara brand
Keywords:
marketing
,
textile industry
,
brands
,
Zara
,
consumer behaviour
,
youth
,
analysis
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