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Odnos mladih do modne blagovne znamke Zara : zaključna strokovna naloga visoke poslovne šole
ID Levstik, Eva (Author), ID Kos Koklič, Mateja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/vps_diplome/levstik688.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, tekstilna industrija, blagovne znamke, Zara, vedenje potrošnikov, mladina, analiza
Work type:Final paper
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[E. Levstik]
Year:2017
Number of pages:II, 26, 14 str.
PID:20.500.12556/RUL-100987 This link opens in a new window
UDC:339.138
COBISS.SI-ID:24112614 This link opens in a new window
Publication date in RUL:01.05.2018
Views:1803
Downloads:183
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Secondary language

Language:English
Title:Attitudes of the youth toward the Zara brand
Keywords:marketing, textile industry, brands, Zara, consumer behaviour, youth, analysis

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